Kings of Indigo

The vision of Kings of Indigo is clear: to produce clothing in a sustainable way both socially and environmentally, without compromising on quality. They believe neither sustainability nor quality has to be sacrificed in order to make beautiful garments.

The brand wants to lead the industry to change. This forward thinking has helped shape and change the path of fashion: Kings of Indigo is always two steps ahead of the rest. They position themselves as a pioneer in this ever-changing sustainable fashion world, innovating with regard to materials and sustainable production methods, constantly exploring how to reduce the impact on the planet and people.

Kings Of Indigo started their adventure in an Amsterdam attic mid 2010. Three denim heads with a passion for the product decided to ignore the financial climate and start a new denim brand.

They are now known for strong quality basics inspired by American classics and use recycled yarns as much as possible and combine this with the finest organic cotton to make quality garments.
K.O.I. is also a proud member of the Fairwear Foundation!